Useful answers before we speak
Frequently asked questions
Frequently asked questions about Care Growth Studio services, market-entry support, marketing strategy, websites, SEO and scope.
Are you a marketing agency?+
CGS is a specialist growth strategy and marketing consultancy. We lead with market understanding, positioning, messaging and marketing direction. Selected implementation can be scoped where it directly supports the strategy.
Do you only work with NDIS providers?+
No. CGS works across Australian care sectors including NDIS and disability services, aged care and home care, allied health and private practice, childcare and early learning, and selected care-sector suppliers.
Can you help if I am only thinking about starting a care business?+
Yes. CGS can help you understand the market, audience, competitors, positioning and marketing foundations before major marketing investments. We do not provide business registration, legal, financial or compliance advice.
Do you help with NDIS registration or compliance?+
No. CGS does not provide NDIS registration, audit, legal, clinical or compliance advice.
Can CGS help with our website?+
Yes, where the website is a genuine part of the strategic solution. Support can include website strategy, structure, messaging, copy, customer journey, design direction, development, SEO foundations and launch review where scoped.
Do you provide SEO?+
CGS can build SEO foundations into website structure, content direction and strategy. Ongoing SEO activity can be scoped separately when it fits the project.
Do you manage social media or advertising?+
Our core model is strategy and advisory. Selected campaign or channel implementation can be scoped when it supports the agreed direction, but CGS is not a generic outsourced marketing department.
Do you provide referrals or guarantee participants?+
No. CGS does not sell referrals or guarantee leads, participants, revenue, funding outcomes or search rankings.
Where do you work?+
CGS works with Australian care businesses. Projects can be delivered remotely, with in-person work discussed where appropriate.
How do I know which service I need?+
You do not need to decide before speaking with us. Start with a suitability call and we will help identify the most appropriate next step.
What does it cost?+
Engagements are scoped individually because the right starting point differs by business stage and objective. We discuss scope and investment during the suitability call.
What happens on the suitability call?+
We ask about your business stage, the decision you are facing and what feels unclear. You will leave with a view on the most appropriate next step, whether or not that involves CGS. The call takes about 20 minutes.
Next step
Bring the decision that feels difficult.
A free 20-minute suitability call is enough to work out whether CGS is a fit and what the most useful next step may be.